Si Cook is executive director and chief operating officer of Texas Farm Bureau. He has worked for the organization for more than 30 years, Read More
starting out as a county Farm Bureau board member and county president.
He later served as an area field representative for 20 counties in south central Texas before accepting a position in the state office in Waco.
Previously, as a member of the senior management team, his responsibilities included the implementation and oversight of staff and leader development, economic and travel services to members and the Farm Bureau Bank. Cook was responsible for policy development and research, scholarship and youth leadership programs and agricultural education activities. He also led the urban relations program.
He was elected executive director and chief operating officer by the TFB board of directors in May 2016.
Cook has a lifelong passion for production agriculture and has been engaged in ranching in south central Texas for more than 40 years.
He and his wife, Kim, live near Waco in McGregor.
Regan BeckDirector, Government Affairs
Regan Beck is the director of Government Affairs for Texas Farm Bureau. He leads the Legislative, Political and Commodity and Regulatory Activities areas. Read More
He coordinates the Legal Defense Fund activities in policy-related litigation, and he also oversees AGFUND, Texas Farm Bureau’s political action committee.
Beck grew up on a ranch and worked as a full-time rancher raising cattle, sheep, goats and hay. Prior to joining the staff, he was involved with Texas Farm Bureau, serving as the Concho County Farm Bureau president and on numerous Farm Bureau state committees. Beck also served on the Concho County Soil and Water Conservation District board and served two terms as a member of the USDA National Wildlife Services Advisory Committee.
Beck holds a bachelor of science in Electrical Engineering from The University of Texas at Austin, as well as a master of business administration from Angelo State University. Most recently, he earned his law degree from The University of Texas School of Law. Beck and his wife, Liz, reside in Waco.
Charles BentonDirector, Field Operations
Charles Benton was named director of Field Operations in January 2018.
In this role, Benton is responsible for a 21-member staff of field representatives and two associate Read More
directors, nine Mobile Learning Barns and the organization’s membership acquisition and retention. He will serve as a liaison between the state organization and county Farm Bureaus.
Prior to being named director of Field Operations, Benton served as associate director of the division in the southern region. He has also served as a field representative and began his career with Texas Farm Bureau in 1989 as research assistant for Research, Education and Policy Development, now part of Government Affairs.
Benton received his bachelor’s and master’s degrees in Agricultural Economics from Texas A&M University.
Benton is also active in his community. He has served on the McLennan County Youth Activity Association Board and served as secretary-treasurer for the Riesel Ag Booster board of directors.
He was recognized by the Texas FFA Association with the Honorary Lone Star Farmer Degree in 2007.
Benton and his wife, Kathryn, live just outside of Waco in Riesel. They have two grown children and five grandchildren.
Cyndi Gerik oversees the accounting, as well as the County Record Keeping Program (CRKP), payroll, personnel and investments for Texas Farm Bureau and Affiliated Companies. Read More
Cyndi Gerik, a certified public accountant, is Comptroller/CFO for Texas Farm Bureau and Affiliated Companies. She is a graduate of Baylor University with a Bachelor of Business Administration in Accounting. Prior to being employed by Farm Bureau, she was a partner at Hooks and Gerik, a local certified public accounting firm, and worked extensively preparing federal income tax returns for farmers and ranchers.
Gerik is a member of the American Institute of Certified Public Accountants, the Texas Society of Certified Public Accountants and the Central Texas Chapter of Certified Public Accountants.
She is married to Mike Gerik, who is the executive vice president of the Texas Farm Bureau Insurance Companies. They have two married sons and two grandchildren.
Jamie GipeDirector, Membership and Special Projects
James (Jamie) Gipe serves as the director of Membership and Special Projects at Texas Farm Bureau. In this role, Gipe coordinates programs relative to membership growth, retention, strategy and analysis. Read More
He also oversees special projects for the organization, including the AgLead-FarmLead advanced agricultural leadership development program.
During his Farm Bureau career that spans more than 40 years, Gipe has directed a variety of programs, including young farmer and rancher, urban relations, youth activities, member benefits, staff and leader development and others.
A native Kentuckian, Gipe graduated from Eastern Kentucky University with a bachelor of business administration in management. He began his Farm Bureau career in September 1978 as a field representative for Kentucky Farm Bureau. He accepted the Young Farmer & Rancher coordinator role with Texas Farm Bureau in May 1981.
Gipe is married to the former Merle Parnell, his high school sweetheart. They are members of First Woodway Baptist Church and have served in multiple church leadership roles while living in the Waco area. Gipe has also served in leadership capacities with various local civic organizations. They have two married children, a daughter and son, and five grandchildren.
Gene HallDirector, Communications
Gene Hall was appointed director of Texas Farm Bureau’s Communications division on Dec. 1, 1990. He is directly responsible for Farm Bureau’s communications effort and for working on a daily basis Read More
with the news media. Hall’s responsibilities also include Texas Farm Bureau publications, digital communications, video services, the Texas Farm Bureau Radio Network, the print shop, the newsletter service and graphics services, as well as media relations.
Prior to his appointment as Communications director, Hall was director of Radio/Television from 1980 to 1990. Under his leadership, the Communications division has received several national awards. He joined the TFB staff in 1978 as assistant director of Radio/Television.
Before coming to Texas Farm Bureau, Hall was farm director at radio station KTXO in Sherman and a news reporter and anchor for KFDM-TV in Beaumont.
Raised on a farm in Newton County, he received his Bachelor of Science degree in Agricultural Journalism from Texas A&M University in 1976.
Hall is a member of the Public Relations Society of America (PRSA). He received the PRSA’s prestigious “Accredited in Public Relations” (APR) designation in January 1995 and was named a PRSA Fellow in October 2003.
Hall lives in Waco with his wife, Ernette. They are parents to three sons–Roger, Steven and Chad. They have a granddaughter, Madison, and a grandson, Hunter.
Stephanie McMullenCorporate Secretary/Counsel
Stephanie McMullen is the corporate secretary/counsel for Texas Farm Bureau. She joined the staff in October 1993. McMullen is responsible for campaign finance law, lobbying compliance, Read More
the Legal Defense Fund and public policy issues impacting Texas farmers and ranchers. As corporate secretary, McMullen serves as the assistant secretary of the board of directors and is responsible for maintaining corporate records.
McMullen grew up in rural Baylor County, where her family for three generations farmed wheat and cotton and raised cattle. While a student at Seymour High School, she attended what was then called the Texas Farm Bureau Citizenship Seminar, now the Texas Farm Bureau Youth Leadership Conference.
McMullen earned her bachelor of arts from Texas Tech University and her JD from Baylor University School of Law.
Roslyn MeldeDirector, Information Technology
Roslyn Melde came to Texas Farm Bureau in May 1988 and was named director of Information Technology in January 2014. Before joining the Information Technology staff, Melde worked in the Read More
Accounting and County Record Keeping department maintaining a PC network and providing support for the accounting software, as well as spreadsheet and database applications.
The Information Technology division is responsible for maintaining the network, email, database applications and web services for the organization, as well as supporting the accounting, fixed asset, human resources and payroll software for Texas Farm Bureau and Affiliated Companies.
Melde earned her associate’s degree in Information Processing Technology from Texas State Technical College.
She and her husband, Stephen, are active members of Peace Lutheran Church in Hewitt. They have two grown children and live in rural Lorena, just south of Waco where they raise hay and beef cattle. Roslyn enjoys running, walking and being outdoors.
Whit WeemsDirector, Organization
Whit Weems is the director of Organization at Texas Farm Bureau. He is responsible for the Young Farmer & Rancher program, educational outreach and youth and urban outreach. Read More
Weems began his professional career as a county AgriLife Extension agent in Falls County focusing on 4-H Youth Development. He continued his 14-year Extension career serving Hamilton, Comanche and Erath counties as an Agricultural and Natural Resources agent.
During this time, he was responsible for the development of educational programming and coordinated numerous volunteers. Weems also conducted applied research and result demonstrations on surface water quality, soil fertility, small grains, feral hogs and more.
He later went on to serve as an assistant professor in the Agricultural and Consumer Sciences department at Tarleton State University. There, he was responsible for demonstrating a record of ongoing research, scholarship and creative activity in the areas of extension and industry methods, volunteer management, adult educational programs/personnel development and ethical/environmental research. He advised undergraduate students, served on graduate student committees and was the advisor to the Collegiate 4-H program and Texans for Christ student organizations.
Weems served as an active member of the Texas County Agricultural Agents Association, as a director on the Tri County Agribusiness Association and director and agricultural chairman for the Stephenville Chamber of Commerce. He was also active on Texas Farm Bureau’s Young Farmer & Rancher Advisory Committee and served on the boards of Hamilton, Comanche and Earth County Farm Bureaus. Weems is also a graduate of Texas Farm Bureau AgLead XII.
Weems received his bachelor of science in Agricultural Services and Development and his master of science in Agricultural Education from Tarleton State University. He attended Texas A&M University and Texas Tech University where he pursued his doctorate of education in Agricultural Leadership, Education and Communication.