Beef checkoff partners with Little League World Series
A new partnership hits a homerun between beef and baseball this summer. The “Beef. It’s What’s For Dinner.” brand, funded [...]
3
06, 2024
4
04, 2024
Nominations open through May 17 for Cattlemen’s Beef Board
Nominations are being sought for Texas representatives on the Cattlemen’s Beef Promotion and Research Board (CBB). USDA is seeking nominations [...]
1
11, 2023
22
09, 2023
Beef checkoff to invest $38 million into beef programs
The Cattlemen’s Beef Board will invest about $38 million into programs of beef promotion, research, consumer information, industry information, foreign [...]
10
08, 2023
New beef campaign brings people together to celebrate milestones
Beef. It’s What’s For Dinner. and the Beef Checkoff is kicking off a new campaign to celebrate life’s milestones and [...]
14
07, 2023
Strong demand for Texas beef this grilling season
By Shelby Shank Field Editor Texans are firing up the grill this summer, and research shows strong demand for [...]
23
05, 2023
Nominations open for Cattlemen’s Beef Board
Nominations are being sought for Texas representatives on the Cattlemen’s Beef Promotion and Research Board (CBB). The CBB’s goal [...]
19
12, 2022
Beef commercials to run on Hallmark Channel
By Julie Tomascik Editor As viewers tune in to Hallmark Channel’s Christmas movies this year, they’ll see ads promoting [...]
20
09, 2022
CBB to invest money in beef promotion, research
The Cattlemen’s Beef Board (CBB) announced it plans to invest about $38.5 million into programs for beef promotion, research, consumer [...]
11
08, 2022
Third season of ‘BBQuest’ now streaming on Hulu
From beef ribs and barbacoa to curried brisket rice and pho rub beef belly spring rolls, viewers are in [...]