Si Cook is the executive director and chief operating officer of Texas Farm Bureau and its Affiliated Companies.
Cook, who has been a member of Texas Farm Bureau since 1982,Read more
was elected to the DeWitt County board of directors in 1985, where he served as vice president and president.
He began his professional career with Texas Farm Bureau in 1987 as an area field representative, collectively serving a total of 25 counties during his tenure in that position. Moving to the state headquarters in 1994, he took charge of the Young Farmer & Rancher program along with other youth activities in the organization. He also managed the leadership programs, AgLead and FarmLead, along with member services.
Cook joined the senior staff in 2010 as director of Organization. He has managed policy development, urban relations and other Farm Bureau organizational programs.
Cook and his wife Kim, a former educator, stay busy as agricultural advocates and maintain a long-time ranching operation in South-Central Texas. They are both graduates of Yoakum High School and Texas State University. They make their home near Waco in McGregor.
Marcia BalesCorporate Secretary
Marcia Bales began her career with Texas Farm Bureau on Aug. 30, 1982, in the TASCO Department, the former tire, battery and disk blades discount program for members.Read more
She became secretary for the director of a newly-created department for Farm Labor Legislative and Regulatory Activities in September 1983 and also served as secretary to the Internal Auditor.
In March 1984, Bales was promoted to secretary of the newly-formed Public Affairs Division, which encompassed the State and National Legislative departments, the Farm Labor department, the Legal department and the Research, Education and Policy Development department.
Bales was promoted to secretary to the executive director in July 1989. She served in this capacity until being appointed corporate secretary in January 2003. As corporate secretary, Bales serves as the assistant to the Texas Farm Bureau president and the assistant secretary of the board of directors. She is responsible for maintaining the corporate records of Texas Farm Bureau and the affiliated companies. She handles communications for the president and state directors and coordinates correspondence with county Farm Bureau presidents.
Bales is married to a farmer. They have two adult daughters, two granddaughters and three grandsons.
Regan BeckDirector, Government Affairs
Regan Beck is the director of Government Affairs for Texas Farm Bureau. He leads the Legislative and Commodity and Regulatory Activities areas.Read more
He joined the staff in January 2006 and formerly advised the Public Policy division on matters involving public policy law, the Texas Farm Bureau Legal Defense Fund and AGFUND, Texas Farm Bureau’s political action committee. Prior to this position, Beck served as an associate legislative director for Texas Farm Bureau, where he focused on property rights issues, as well as utilities and tort reform.
Beck grew up on a ranch and worked as a full-time rancher raising cattle, sheep and goats from 1986-2002. He was very involved with the Texas Farm Bureau during this time, serving as president of the Concho County Farm Bureau board, as well as on numerous Farm Bureau state committees. Beck also served on the Concho Soil and Water Conservation District Board and served two terms as a member of the USDA National Wildlife Services Advisory Committee.
Beck holds a Bachelor of Science degree in Electrical Engineering from The University of Texas at Austin, as well as a Master of Business Administration from Angelo State University. Most recently, he earned his law degree from the University of Texas School of Law. Beck and his wife, Liz, reside in Waco.
Dale BullockDirector, Field Operations
Dale Bullock was named director of Field Operations in January 2013. He began his career with Texas Farm Bureau in 1982 as an area field representative. In this position,Read more
Bullock served as a liaison between the state organization and county Farm Bureaus. Prior to being named director of Field Operations, he served as associate director for the north part of Texas.
Bullock was born and raised on a farm and ranch in Newcastle. He graduated from Newcastle High School in 1971 and received his Bachelor of Science degree from East Texas State University in 1974. After graduation, he taught vocational agriculture for seven years in the Olney and Floydada schools.
Bullock and his wife, Raymonda, have two children, Kevin and Shelbi, and two grandchildren. He currently resides in Crawford.
Darren D. Callaway Sr. Director, Administration
Darren D. Callaway Sr. was selected to fill the position of director of Administration effective March 1, 1999. Prior to this, he served as internal auditor for the organization. Read more
As director of Administration, he oversees building services, including operations and maintenance for all owned and operated TFB properties; TFB fleet operations and sales; materials management; telecommunications; and conference center operations, including warehousing.
Callaway, a certified public accountant, was born in Arlington and began his career with the Texas Farm Bureau in May 1987 after working with Talbert & Talbert, Certified Public Accountants. He also worked in the tax division of Arthur Andersen & Company.
Callaway graduated from Baylor University in 1981 with a Bachelor of Business Administration in Accounting. He is a member of the American Institute of Certified Public Accountants, Texas Society of Certified Public Accountants, Central Texas Chapter of Certified Public Accountants and the Institute of Internal Auditors.
He is a member of First United Methodist Church in Waco. He and his wife, Sharon, have three sons.
Cyndi GerikComptroller / CFO
Cyndi Gerik oversees the accounting, as well as the County Record Keeping Program (CRKP), payroll, personnel and investments for Texas Farm Bureau and Affiliated Companies. Read more
Cyndi Gerik, a certified public accountant, is Comptroller/CFO for Texas Farm Bureau and Affiliated Companies. She is a graduate of Baylor University with a Bachelor of Business Administration in Accounting. Prior to being employed by Farm Bureau, she was a partner at Hooks and Gerik, a local certified public accounting firm, and worked extensively preparing federal income tax returns for farmers and ranchers.
Gerik is a member of the American Institute of Certified Public Accountants, the Texas Society of Certified Public Accountants and the Central Texas Chapter of Certified Public Accountants.
She is married to Mike Gerik, who is the executive vice president of the Texas Farm Bureau Insurance Companies. They have two married sons and two grandchildren.
Jamie GipeDirector, Organization
James (Jamie) Gipe serves as the director of the Organization division at Texas Farm Bureau. The division is responsible for the creation and execution of programs involvingRead more
member benefits and services, TFB meeting planning, urban relations, agriculture in the classroom, young farmers and ranchers and the organization’s agricultural leader development, youth activities and scholarships.
Prior to this position, Gipe served as director of Staff-Leader Development for Texas Farm Bureau and Affiliated Companies. He developed, delivered and coordinated programs to improve the skill sets, knowledge and professionalism of the organization’s voluntary farm and ranch leadership through the AgLead and FarmLead programs. He also worked with development programs for employees and new insurance agents.
Upon graduation from Eastern Kentucky University with a Bachelor of Business Administration in Management, Gipe began his Farm Bureau career in September 1978 with the Kentucky Farm Bureau, serving as area field representative for 12 county Farm Bureaus. In May 1981, he moved to Texas to coordinate Texas Farm Bureau’s Young Farmer & Rancher Program. During his Texas career, he has also worked with youth programs, member benefits and urban relations.
Gipe served on the Heart O’ Texas Fair Complex board of directors and executive committee, fulfilling the treasurer and vice chairman roles and chaired several key committees. He has been active in the Fish Pond Toastmasters club, holding several leadership positions, including president.
Gipe is married to the former Merle Parnell, his high school sweetheart. They are long time members of Columbus Avenue Baptist Church, serving many years as Sunday School directors for their peer group. They have served in various other church leadership capacities, including his role as Finance Committee chairman. They reside in the Waco area; have two married children–a daughter and son; and four grandchildren.
Gene HallDirector, Public Relations
Gene Hall was appointed director of the Texas Farm Bureau Public Relations division on Dec. 1, 1990. He is directly responsible for Farm Bureau’s communications effort and for working on a daily basis Read more
with the news media. Hall’s responsibilities also include Texas Farm Bureau publications, Internet communications, video services, the Texas Farm Bureau Radio Network, the newsletter service and graphics services, as well as media relations.
Prior to his appointment as Public Relations director, Hall was director of Radio/Television from 1980 to 1990. Under his leadership, the Public Relations division has received several national awards. He joined the TFB staff in 1978 as assistant director of Radio/Television.
Before coming to the Texas Farm Bureau, Hall was farm director at radio station KTXO in Sherman and a news reporter and anchor for KFDM-TV in Beaumont.
Raised on a farm in Newton County, he received his Bachelor of Science degree in Agricultural Journalism from Texas A&M University in 1976.
Hall is a member of the Public Relations Society of America (PRSA). He received the PRSA’s prestigious “Accredited in Public Relations” (APR) designation in January 1995 and was named a PRSA Fellow in October 2003.
Hall lives in Waco with his wife, Ernette. They are parents to three sons–Roger, Steven and Chad. They have a granddaughter, Madison, and a grandson, Hunter.
Roslyn MeldeDirector, Information Technology
Roslyn Melde came to Texas Farm Bureau in May 1988 and was named director of Information Technology in January 2014.
Before joining the Information Technology staff, Read more
Melde worked in the Accounting and County Record Keeping department maintaining a PC network and providing support for the accounting software, as well as spreadsheet and database applications.
The Information Technology division is responsible for maintaining the network, email, database applications and web services for the organization, as well as supporting the accounting, fixed asset, human resources and payroll software for Texas Farm Bureau and Affiliated Companies.
Melde earned her associate’s degree in Information Processing Technology from Texas State Technical College.
She and her husband, Stephen, are active members of Peace Lutheran Church in Hewitt. They have two grown children and live in rural Lorena, just south of Waco where they raise hay and beef cattle. Roslyn enjoys running, walking and being outdoors.